Conversion Rate vs Sales Divergence
Compare traffic volume, conversion efficiency, and abandonment risk side by side, then filter the whole dashboard by device and platform.
Interactive Filters
All KPIs, charts, and ranked outliers recompute from the selected traffic slice.
Filtered Sessions
0
Across selected traffic slice
Filtered Sales
$0
Total realized revenue
Weighted CVR
0%
Orders ÷ sessions
Estimated At-Risk Revenue
$0
Modeled from abandoned cart volume
What the current slice is saying
Sessions vs Sales by Page
Log-scaled axes show the real shape of the relationship, while marker color reveals whether conversion efficiency explains the spread.
Device × Platform Efficiency Map
Heavy-session combinations with weak CVR drift down and left; quieter but efficient combinations rise on conversion while bubble size tracks sales.
Where Abandonment Is Bleeding Revenue
Top high-traffic pages by estimated lost revenue, using average order value multiplied by abandoned cart volume.
Traffic Footprint vs Monetization Treemap
Tile size shows session concentration and color shows sales per session, separating traffic-heavy pages from efficient pages.
Outlier Pages vs Expected Sales
Positive pages quietly outperform the traffic-adjusted expectation; negative pages attract traffic without converting it into revenue.
Flagged Page Outliers
| Page | Sessions | CVR | Sales | Gap vs Expected | Estimated At-Risk Revenue | Status |
|---|